Why New Construction Can Be a Buyer Power Move

When builders want homes sold, they don’t usually slash prices first. Instead, they offer incentives that lower your monthly payment, reduce cash to close, or both. Think:

  • Below-market interest rates

  • Closing cost credits

  • Appliances included (yes, even the washer and dryer 🙌)

  • Faster move-in timelines

For buyers who want something fresh, low-maintenance, and predictable, new construction can quietly outperform resale—especially when incentives are in play. Here’s a list of new and noteworthy new construction communities.

Meritage Homes Communities

Greystone – Smyrna

Builder: Meritage Homes
Location: Smyrna, TN

Greystone is a large master-planned community designed for everyday living—sidewalks on both sides of the street, a pool, clubhouse, playground, and room to grow.

Home Options & Pricing

  • Townhomes:

    • 3 & 4 bedrooms

    • From $360,820–$407,620

  • Detached Single-Family Homes:

    • ~1,400–3,000 sq ft

    • From $430,290–$589,520

Why buyers love it

  • Variety of floor plans and price points

  • Community amenities already in place

🔗 Learn more: https://www.meritagehomes.com

Station Hill – Franklin

Builder: Meritage Homes
Location: Franklin, TN

Station Hill is a brand-new community with big homes and room to spread out. A pool and playground are planned (timeline TBD), but the homes themselves are already making a strong case for move-up buyers.

Home Options & Pricing

  • Detached single-family homes with yards

  • Mostly 5 bedrooms

  • Average size: 3,000+ sq ft

  • From $789,999–$925,000

Zoning

  • Heritage Elementary

  • Heritage Middle

  • Independence High

Best fit for

  • Buyers needing space

  • Growing households

  • Folks who want Franklin schools without custom-build timelines

🔗 Learn more: https://www.meritagehomes.com

Meritage Incentives (Both Communities)

Available on select homes:

  • Homes that can close in 30–60 days

  • Blinds included

  • All appliances included (refrigerator + washer/dryer)

  • Fully sodded yards

  • Financing incentives with 30-year rates as low as 4.99% (5.752% APR)

  • Closing cost credits on qualifying homes

This is the kind of stuff that quietly saves buyers tens of thousands over time.

Castlerock Communities

McCain’s Station – Gallatin

Builder: Castlerock Communities
Location: Gallatin, TN

McCain’s Station offers newer construction at a more approachable price point while still being close to everyday conveniences. Close to Volunteer State, located between downtown Hendersonville and Gallatin. Near Lock 4 Mountain Bike Trailhead and Station Camp Greenway Hiking Trail.

Starting Price

  • From $503,000

🔗 Learn more:
https://www.c-rock.com/community/tennessee/nashville/mccain's_station

Goodall Communities

Heritage Creek – Nashville (37207)

Builder: Goodall Homes
Location: Nashville, TN (37207)

Heritage Creek is a newer in-town option that’s drawing attention thanks to pricing and incentives.

Home Pricing

  • Starting in the upper $400,000s

Current Incentive

  • $15,000 in closing cost credits on select homes

🔗 Learn more:
https://www.goodallhomes.com/communities/nashville-area/nashville-tn/heritage-creek

Worth noting:
Goodall is also offering 4.49% interest rates or discount point incentives in select communities (including White House), depending on the home and financing structure.

Legacy South

The Chadwick – Madison

Builder: Legacy South
Location: Madison, TN

The Chadwick sits in a sweet spot—located in Madison with private balconies and open concept living.

🔗 Floor plans & details:
https://legacysouth.com/new-homes/tn/madison/the-chadwick/#floorplans

Bottom Line

New construction isn’t just about shiny and new—it’s about leverage. Incentives like lower interest rates, closing cost credits, and included upgrades can make a big difference in monthly payments and upfront costs.

If you’re curious whether one of these communities makes sense for your budget, lifestyle, or timing, I’m always happy to run the numbers side-by-side with resale options and tell you—plainly—what works and what doesn’t.

Fresh houses. Real incentives. Smart decisions. That’s the goal.

Disclaimer: Incentives, pricing, and financing terms are subject to change and depend on builder participation, lender requirements, and buyer eligibility. Not all buyers or homes will qualify. Details should be independently verified with the builder and preferred lender.

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