Understanding Days on Market (DOM): What It Really Tells You

If you’ve been browsing homes online or working with us on your home sale or purchase, you’ve likely come across the term Days on Market (DOM). This number reflects how long a property has been listed for sale before it goes under contract. While it might seem like just another stat, DOM can actually reveal a lot about a home’s desirability, pricing, and the current state of the market.

In a hot seller’s market, homes often go under contract in a matter of days—sometimes even hours—so a low DOM might signal strong demand or an attractively priced property. On the flip side, a high DOM could raise red flags. Is the home overpriced? Is there a flaw in the condition or location that’s turning buyers away? Sometimes it’s simply a matter of poor marketing or bad timing, but it’s worth asking questions when a listing sits for too long.

That said, context matters. For example, luxury homes often have longer DOMs due to a smaller pool of potential buyers. Similarly, properties listed during slower seasons (like the winter holidays or mid-August) may linger on the market through no fault of their own. We can help you interpret what’s “normal” for your area and price point, and whether a high DOM should be cause for concern—or an opportunity to negotiate.

For buyers, a longer DOM might mean more room for bargaining power, especially if the seller is eager to move on. But don’t assume a home with a high DOM is a lemon—it could be a hidden gem that simply needs a second look. For sellers, understanding DOM can help set realistic expectations. If your home is sitting longer than average, it may be time to revisit your pricing, photos, or staging strategy.

Ultimately, DOM is just one piece of the puzzle, but it’s a powerful tool when interpreted in context. Whether you're buying or selling, understanding what Days on Market really means can give you a clearer picture of the real estate landscape—and help you make smarter decisions every step of the way.